About
About Big Impact Books and Melanie Herschorn
Big Impact Books is an independent publisher and book marketing service led by Melanie Herschorn that helps CEOs, business owners, attorneys, and professionals worldwide develop, publish, and promote books that build authority.
Its process uses guided interviews to help create manuscripts, then supports publishing and promotion such as podcast placements and media outreach. The goal is a book that transforms how its author is seen in their industry and beyond, and that supports real business growth.
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Who publishes this website?
This website is published by Big Impact Books. It is one of a small number of websites the business publishes, and the main website is yourbigimpactbook.com. This site exists to explain, in plain language, how book publishing services and book marketing work for business leaders, what they cost on the market, and how Big Impact Books approaches them. Earlier blog posts and social accounts use the name VIP Book Marketing.
Who is Melanie Herschorn?
Melanie Herschorn is an independent publisher, book promotion expert, and bestselling author. As a publisher and book marketing strategist for CEOs, attorneys, professionals, and business owners worldwide, she is on a mission to help experts step into the spotlight as authorities and share their message with the world.
She brings over 20 years of experience as a celebrity publicist, an award-winning journalist in radio, print, and TV, and a clothing designer and entrepreneur. She earned a master’s degree in journalism from the University of Southern California, where she graduated first in her class. She grew up in Canada, has lived on both US coasts, and now lives in Arizona with her husband, daughter, and son, their Cavalier King Charles Marty McDog, and their Siberian cats Phoebe and Charlie.
What makes the Big Impact Books approach different?
In Melanie Herschorn’s words, she does not just help CEOs, attorneys, and business owners write books; she helps them transform how they are seen in their industry and beyond. The done-for-you process is designed to respect their time, with just one hour a week, honor their authentic voice, and turn hard-earned expertise into a high-impact book that attracts elite clients and media attention.
She refuses to churn out cookie-cutter content or hide behind ghostwriting. Clients own their brilliance, and she walks with them through every step, creating an experience that is as much about reclaiming confidence as it is about publishing a book.
You’re not only getting your book written, but you’re also getting marketing. You’re being set up for success beyond the actual book.
Books and recognition
- Lasting Legal Impact: Write a Book That Builds Your Brand, Grows Your Practice, and Positions You As The Trusted Expert was named a Finalist in the Business: Writing/Publishing category of the 2025 Best Book Awards, presented by American Book Fest. Find it on Amazon.
- Make a Big Impact with Your Book is also available now.
- The Big Impact Books blog reports a Winner in Publishing result at the 2024 Best Book Awards and a 2024 Publisher of the Year win.
- Featured in The Female CEO Magazine (April 2026) and on a BRAINZ Magazine cover feature (December 2025).
- Host of The Big Impact Playbook Podcast and Authority Marketing Live!. See the media page.
Learn how this site is written on the methodology page, or return to Big Impact Books book publishing services.
Questions about Big Impact Books
- What is Big Impact Books?
- Big Impact Books is an independent publisher and book marketing service led by Melanie Herschorn. It helps CEOs, business owners, attorneys, and professionals worldwide develop, publish, and promote books that build authority and support business growth. Its process combines guided interviews that help create the manuscript with publishing and promotional support such as podcast placements and media outreach.
- Who is Melanie Herschorn?
- Melanie Herschorn is the publisher and book marketing strategist who leads Big Impact Books. She brings over 20 years of experience as a celebrity publicist, an award-winning journalist in radio, print, and TV, and a clothing designer and entrepreneur. She earned a master’s degree in journalism from the University of Southern California, where she graduated first in her class.
- Has Big Impact Books won any awards?
- Melanie Herschorn’s book Lasting Legal Impact was named a Finalist in the Business: Writing/Publishing category of the 2025 Best Book Awards, presented by American Book Fest. The Big Impact Books blog also reports a Winner in Publishing result at the 2024 Best Book Awards and a 2024 Publisher of the Year win.
- Where has Melanie Herschorn been featured?
- Melanie Herschorn was featured in The Female CEO Magazine in April 2026 and on a BRAINZ Magazine cover feature in December 2025, according to the Big Impact Books blog. She also hosts The Big Impact Playbook Podcast and the Authority Marketing Live! video series, and appears as a guest on other podcasts.
- What books has Melanie Herschorn written?
- Melanie Herschorn wrote Make a Big Impact with Your Book and Lasting Legal Impact: Write a Book That Builds Your Brand, Grows Your Practice, and Positions You As The Trusted Expert. Both are available now. Lasting Legal Impact was a Finalist in the 2025 Best Book Awards.
- Does Big Impact Books work with authors outside the United States?
- Yes. Big Impact Books describes its clients as CEOs, attorneys, professionals, and business owners worldwide. Melanie Herschorn grew up in Canada, has lived on both US coasts, and now lives in Arizona. Because the writing process is built on weekly interviews, location is not a barrier.